Expand Your Brand into Europe and the UK
We help ambitious US brands scale across the UK and EU with fast, local fulfilment and expert support.
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Are you a US-based seller looking to grow?
Our UK and Netherlands-based fulfilment centres make expanding into Europe simple, fast, and scalable.
At Fidelity, we help ambitious US brands grow their ecommerce business across the UK and EU. We provide reliable operations, expert support, and total transparency every step of the way.
Whether you're just starting to explore the European market or ready to scale up, our flexible storage, seamless onboarding, and local delivery capabilities ensure a smooth expansion journey—without the stress.
Reach new customers. Speed up shipping. Grow globally.
What drives us
B2C Fulfilment
Our eCommerce fulfilment solutions are designed to provide your customers with the best experience possible. With tailor-made options - including custom packaging support, kitting, and branding solutions - we're the ideal partner for your EU e-commerce fulfilment.
B2B Fulfilment
For our omnichannel customers, we provide B2B fulfilment solutions that go above and beyond. From palletised wholesale loads, to retail logistics, our experienced Netherlands fulfilment team can help you find the perfect solution for your business.

Our locations
Our international locations make global selling easy for your eCommerce business. With strategic locations in the UK, US, and EU, we simplify cross-border operations, ensuring your products reach customers smoothly.
In addition to our strategic locations, we offer comprehensive services designed to cater to the unique needs of your eCommerce business. From order processing and inventory management, to our global shipping partners and customs expertise, we make it simple to grow your business globally.
Why Choose Fidelity
150+ platform integrations
with Fidelity's software solutions
B2B, B2C, and Omnichannel
fulfilment solutions
300,000 sq. ft.
of global storage
Expert teams
in the UK, EU and US
99% accuracy rate
with over 25,000 items shipped per day
Full customer support
and easy onboarding
Frequently asked questions
We've included some of our frequently asked questions here - but if there is anything else you need to know, please reach out to our team who will be happy to help.
Why do US businesses expand to the EU and UK?
Expanding your business into the EU and UK opens up a world of opportunities - including access to millions of new customers, increased revenue potential, and diversified market presence.
Can Fidelity's WMS integrate with my existing systems?
Fidelity offers integrations with leading webstores and shipping providers - including Shopify, Woocommerce, Wix, and Tiktok Shop. We call also built custom EDI and API connections to meet your specific needs.
Can I track my EU/UK stock from the US?
We're ready when you are.
Find out how we help brands scale faster, smarter.
Use our quick no-obligation quote form, or speak to our team.