Expand Your Brand into Europe and the UK
We help ambitious US brands scale across the UK and EU with fast, local fulfilment and expert support.
Are you a US-based seller looking to grow?
Our UK and Netherlands-based fulfilment centres make expanding into Europe simple, fast, and scalable.
At Fidelity, we help ambitious US brands grow their ecommerce business across the UK and EU. We provide reliable operations, expert support, and total transparency every step of the way.
Whether you're just starting to explore the European market or ready to scale up, our flexible storage, seamless onboarding, and local delivery capabilities ensure a smooth expansion journey—without the stress.
Reach new customers. Speed up shipping. Grow globally.
· Designed for eCommerce sellers
· Transparent pricing
· Industry-leading software
· Seamless platform integration
· Customisable solutions
· Dedicated support teams
Our international locations make global selling easy for your eCommerce business. With strategic locations in the UK, US, and EU, we simplify cross-border operations, ensuring your products reach customers smoothly.
In addition to our strategic locations, we offer comprehensive services designed to cater to the unique needs of your eCommerce business. From order processing and inventory management, to our global shipping partners and customs expertise, we make it simple to grow your business globally.
B2C Fulfilment
B2B Fulfilment
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“For us as a brand, it's really important to have a logistic partner who can advise us and we can outsource our complete logistics to, so we can focus on what we do best, and that's developing our brand.”
Miranda Balk
Muze Cosmetics -
"Fidelity is part of our family, and part of our success story. They work closely with us, going above and beyond to ensure that each and every one of our customers and our retailers gets exactly what it is they've ordered."
Monica Yianakis
CEO, Bobux International
NETHERLANDS AND THE UK
Our Fulfilment Hubs
The first step towards growing your business? Choosing the right fulfilment partner. At Fidelity Fulfilment, our expert teams in the UK and EU offers a multitude of benefits designed to elevate your business to new heights. Here's why partnering with Fidelity is the key to your success.
Strategic Advantages
Netherlands: There's a reason that EU sellers choose the Netherlands as their base of operations in the EU. Located in the heart of Europe, our Netherlands eCommerce fulfilment team offer unparalleled access to major markets and strategic transportation routes. This strategic positioning ensures quick and efficient distribution to your customers, regardless of their location. Whether you're new to EU selling or looking for a new partner, our Netherlands hub is built to scale alongside your business.
UK: For many US ecommerce brands, the UK is the natural first step into international growth. Our UK fulfilment centre offers fast, local delivery, a simplified setup process, and the operational support you need to scale with confidence. Whether you’re launching your first international store or building on existing demand, our UK team is here to help you hit the ground running.
High Quality Service
With Fidelity Fulfilment, we have experience handling many types of goods - from high value products to palletised retail goods. We don't do one-size-fits-all fulfilment - instead, we work with your team as a valued partner, providing the very best fulfilment service possible. So you can rest assured that your goods are in safe hands.
Discover the Difference
Unlike many other fulfilment providers, we don't outsource our international fulfilment hubs.
Our expert, in-country teams have decades of experience in eCommerce fulfilment. And with our tailored solutions, flexible fulfilment, and advanced software integrations, we're the ideal partner to grow your business.

Customer Success Story
Hear why Mouse Mansion chose Fidelity Fulfilment as their global fulfilment partner, to enable them to grow internationally.
Watch Video
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Frequently Asked Questions
What are the benefits of expanding into the EU and UK?
Expanding your business into the EU and UK opens up a world of opportunities - including access to millions of new customers, increased revenue potential, and diversified market presence.
Why should I choose Fidelity Fulfilment for my expansion?
Fidelity Fulfilment offers expert support, flexible international fulfilment services, and decades of experience in eCommerce solutions.
Can you integrate with my existing systems?
We offer integrations with leading webstores and shipping providers - including Shopify, Woocommerce, Wix, and Tiktok Shop. We call also built custom connections to meet your specific needs.
Can I track my EU/UK stock from the US?
Yes, our proprietary software seamlessly links our fulfilment sites, providing you with 24/7 visibility of your overseas stock and enabling you to manage your inventory with ease - wherever you are.
How do I get started with Fidelity Fulfilment?
Getting started with Fidelity Fulfilment is easy. Simply contact us to discuss your needs and goals, and our team will guide you through the process and get you set up for success.
What industries do you specialise in?
We specialise in supporting a wide range of industries; including cosmetics and personal care, baby goods, supplements, footwear, consumer electronics, and subscription boxes. Regardless of your industry, we have the expertise and resources to support your success.
Revolutionise Your Inventory Management
Integrations with Leading Platforms
Seamlessly connect your ecommerce store, shipping providers, and other essential tools with our integrations. Our platform integrates with leading webstores and shipping providers, allowing you to centralise your operations, streamline workflows, and reduce manual tasks.
Real-Time Inventory Management
Stay on top of your inventory wherever you are, with our real-time inventory management system. Whether you're tracking stock levels, monitoring product movements, or forecasting demand, our intuitive platform provides the visibility and insights you need to make informed decisions and avoid stockouts.
Let's work together
Whatever the size of your business, Fidelity has grown by flexibly supporting our clients' needs (it's the reason we still support them today).
So, if you're ready to take your business to that next level, speak to our team and discover how our experience and expertise can help your business thrive.
Take that first step towards better fulfilment for your business.